On Relentless Curiosity

"As healthcare providers, we are too eager to purchase equipment and computer software while we miss opportunities to explore innovation in the value of our product performance, experience, service, distribution channels, business model structures, and so forth. We keep playing the same game and wondering why we are not driving costs down or adding new and useful value like other industries. We learned... that if you are relentlessly curious to the point of insight, then it becomes possible to create multiple types of innovations. It does not lessen the challenge to execute, but it does increase the odds of sustained market success.

It is worth repeating Ken Robinson’s insight, delivered in one of the most-watched TED Talks, “The role of a creative leader is not to have all the ideas; it’s to create a culture where everyone can have ideas and feel that they are valued.” And that happens in two ways in order to lead with imagination. First, you must understand that useful and original ideas are not random. They come most often out of a process. It is your job to understand and facilitate that process. The second way is by creating the environment for curiosity. This gives people the chance to do and be their best.

If you are leading from love, how could you want less for your people?”


- Excerpt From: Brian Paradis. “Lead with Imagination.”


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